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意大利原廠入口 . 為人而設計 . 2014
made in italy . design for people . 2014


品牌歷史 Brand History

  • Year 1912

    創新的種子: 1912 GUZZINI的誕生之年

    始創人Enrico Guzzini,借鑒其豐富的經驗、以開放的心態,著手重新製作考究一個古老的手藝。 The seed of innovation was already present in Fratelli Guzzini from the year of the company’s birth in 1912. This seed of innovation was made fertile by Enrico Guzzini, a man with an open mind who drew upon his experiences, including those abroad, to set about re-launching an ancient craft - producing elegant ox horn items.

  • Year 1938

    小革命: 使用樹脂玻璃

    隨後於1938年左右,另一代的GUZZINI開始了一項小革命 - 將丙烯酸作為日常居家用品材料的念頭很快地付諸於實施。 從那個時候開始,公司的歷史特點充滿著一連串果斷革新的里程碑。Subsequently, around 1938, another generation of Guzzini started a small revolution by manufacturing household items using Plexiglas. From that time, the company's history has been characterised by a series of decisively innovatory milestones.

  • Year 1960s~1990s

    大膽創新的思想: 深層驅動技術的前進

    從20世紀60年代早期採用可塑丙烯酸及80年代採用的雙色技術, 到90年代採用氣助式注射制模的切邊技術,我們看到新材料配合在傳統工藝下的完美發揮, 像瓷器,鋼鐵或玻璃。隨著對原料的研究,Guzzini研發中心不斷地協助各層次的新技術在迎合設計品味的發揮。 from the adoption of mouldable acrylics during the early 1960s and of two-colour techniques in the 1980s, then cutting-edge technologies like gas-assisted injection moulding in the 1990s, to the interplay we are now seeing between new materials and those with a much longer pedigree, such as porcelain, steel or glass. With research into materials, new technologies, adaptation to changing tastes and collaboration on design carried on at every level of the organization with the expert support of Guzzini Lab.

  • Year 2014

    今日的 GUZZINI

    今天,GUZZINI產品可以在家庭,餐廳及酒店發現,遍布世界各地,共85個國家。這樣的成功絕大部分是基於一個公司DNA內的基本素質 - 一顆對創新的好奇心。Today, Guzzini products can be found in homes, restaurants and hotels in 85 countries throughout the world. Much of this success is due to a basic quality in the company’s DNA - a curiosity for innovation.

  • Design
    for
    People


品牌介紹 Brand Introduction

塑膠已被證明能夠打開形成新習慣的途徑,創造新的使用文化。尤其是通過與設計相結合,塑膠在美學上已經打破了新領域。多年以前Fratelli Guzzini充分掌握了這個基本的觀念,並在預期內將Guzzini成為一個全球所熟悉的設計精美,極具吸引力的居家用品的代名詞。公司成立於1912年,Fratelli Guzzini今天成功地到達了一個令人矚目的頂峰完全受益於早期將丙烯酸作為日常居家用品材料的念頭很快地付諸於實施。這還是1938年的方法,那時的文化仍然受制于過去的傳統,而一個大膽創新的思想迅速地刺激深層驅動技術的前進:從20世紀60年代年早期採用可塑丙烯酸及80年代採用的雙色技術,到90年代採用氣助式注射制模那樣的切邊技術,我們看到新材料配合在傳統工藝下的完美發揮,像瓷器,鋼鐵或玻璃。隨著對原料的研究,Guzzini研發中心不斷地協助各層次的新技術在迎合設計品味的發揮。Fratelli Guzzini十分瞭解,只有與時代同步,不斷更新才是確保一個設計性產品能夠被大眾認同,Guzzini的設計就是要融入生活,使用簡單可靠,並具備高效,幽雅的品質。

Plastics have proved to be capable of opening the way to new habits and shaping customs, creating a new culture of use. But most of all, through their association with design, they have broken new ground in aesthetics. Fratelli Guzzini fully embraced this basic concept years ago, and in due course the name of Guzzini became a byword, familiar world-wide, for the production of household articles typified by good design and the broadest appeal. Established in 1912, Fratelli Guzzini owes the successes of today to a remarkable hunch — the idea of acrylic as a material for everyday domestic use — on which it promptly acted. This was way back in 1938, at a time when the culture of use was still strongly dictated by past tradition. A courageous move that would soon enough provide the spur for further ideas, all driven by technological innovation: from the adoption of mouldable acrylics during the early 1960s and of two-colour techniques in the 1980s, then cutting-edge technologies like gas-assisted injection moulding in the 1990s, to the interplay we are now seeing between new materials and those with a much longer pedigree, such as porcelain, steel or glass. With research into materials, new technologies, adaptation to changing tastes and collaboration on design carried on at every level of the organization with the expert support of Guzzini Lab — the company’s internal R&D facility — Fratelli Guzzini knows full well that keeping pace with the times and updating continuously is the only way to ensure a designer product can perform the role it now takes on in the eyes of many people: that of the central figure in a new everyday experience, easy to use and inexpensive, but at the same time dependable, and of high manufacturing and aesthetic quality.

GUZZINI 設計師 DESIGNERS
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Angeletti Ruzza

Responsible Collection: BELLE EPOQUE

GUZZINI委派了這兩位設計師根據現代標準重新塑造過去的風格元素。
Guzzini assigned these two designers with the task of reshaping formal stylistic elements of the past according to modern standards.

Guzzini Lab

Responsible Collections: AQUA / VINTAGE

GUZZINI實驗室: 企業創新的心臟和靈魂。
Guzzini Lab: the heart and soul of company innovation.

SETSU & SHINOBU ITO

Responsible Collection: Love

無論在生活和工作中都合作無間的兩位日本設計師,開發了LOVE系列。
Two Japanese designers, together both in life and work, have developed this collection.

Raffaele Gerardi

Responsible Collection: Bimbi

他的敏感和創造力,使他可以在這裡創建一個給兒童的餐具系列。
His sensitiveness and creativity have enabled him to create here a table collection for children.

Guzzini 理念 Concepts


為人而設計 Design for People

GUZZINI 在過去100年的成長和成就: 塑料、顏色、貨品、總是以使用的原則來, 令到每一件設計、餐桌、家居、廚房的用品也符合我們的製造工藝質量。
Over the last 100 years of growth and achievement: the plastics, the colour, the good, always "ready to be used" design, the table , the kitchen and the home, the seriousness and attention to quality of our manufacturing processes.

意大利製造 Made in Italy

一個偉大的品牌,一個世界性喜愛和追求的標籤。 GUZZINI以其家庭的承諾和創新精神, 成立於100多年前的意大利。 A great brand, a worldwide loved and requested label. Guzzini was founded 100 years ago in Italy from the commitment and inventive spirit of the Guzzini family.

技術 Technologies

未來是以多種材料和多種格式作主導。 近年來,GUZZINI一直堅持一個基本的想法 - 令新型塑料材料的吸引力和價值可以媲美玻璃,木材和瓷器。 The future is multiple materials and multiple formats. In recent years, Fratelli Guzzini have been working on a basic idea - making new plastic materials as appealing and valued as glass, wood and porcelain.

設計 DESIGN

GUZZINI的設計方法和設計師可以Ross Lovegrove的一句說話作歸納:「我認真地打算繼續與GUZZINI工作的其中一個原因,是因為我跟GUZZINI人有同一個元素: 當我們早上起床時,都會不設任何限制地放眼未來。」 Guzzini’s approach to design and designers can be summarised in the words of Ross Lovegrove: “One of the reasons why I seriously intend to continue working with Fratelli Guzzini is that I am one of those people who, when they get out of bed in the morning, look to the future without setting any limits.”